PORTFOLIO

PORTFOLIO

Accessible Designer Brands Relationships Initiative Project

Welcome to the accessible designer brands campaign development project ( a mouthful, I know ) !!

Hi I'm Nicole, a fashion creative freelancer with a passion for creating compelling narratives through different fashion campaigns and marketing materials.

This project is the mix of my knowledge and creativity, aimed at revolutionising the way we connect with accessible designer brands, targeted at the Gen Z consumers and the future generations of fashion. Through innovative campaigns and strategic marketing materials, I strive to bridge the gap between these accessible designer brands and the Gen Z demographic.

Join me on this journey …

Meet me … Nicole Hardy

Stylist, Creative Director, Marketer & Campaign Creator

My Mission Statement -

The Gen Z accessible brand relationship initiative project hopes to build better connections between accessible designer brands and Gen Z consumers. By creating some innovative campaigns and marketing materials to each brands identity and goals, this project hopes to strengthen consumers relationships and drive loyalty, genuine relationships, and connections. Through creative and interactive experiences, storytelling, and strategic innovative, I will resonate with these younger consumers and create connections and engagement.

The Core Values Of This Project -

Creativity - I will strive to make sure to push the boundaries of creativity and create some innovative marketing campaigns that resonate truly with these younger Gen Z consumers.

Authenticity - having authentic relationships and interactions are at the forefront of this project, so creating some genuine relationships between brands and consumers authentically is the aim.

Impact - The goal is to create campaigns that have a meaningful message behind them, that resonates and impacts Gen Z opinions and relationships with brands.

Adaptability - Through embracing change and adapting to the evolving trends and consumer preferences. This project insures to remain relevant and effective through its campaigns.

Why me?

With my deep understanding of Gen Z consumers, with being one myself, and extensive experience in creating marketing efforts and campaigns, I make sure to bring wealth and expertise and a refreshing perspective to the table, you can trust in my ability to develop some bespoke initiatives that resonate with the target demographic and results.

Unlike the one size fits all solutions, my project offers more personalised and tailored campaigns for each and every brand in a different way. By taking the time to understand the brand and the unique identity and objectives of each client I ensure that each strategy that is developed is designed to meet the needs and goals of that client.

Above all, I prioritise innovation and creativity in my approach to creating compelling campaigns, and constantly exploring new ideas and strategies to make sure to stay ahead.

Click here for my 4 latest creations

GANNI :

Ganni Unfiltered: Embrace your authenticity

COACH :

Coach Connections: Bridging generations through digital influence

STUSSY :

Redefining Streetwear for new generations

ISABEL MARANT :

Embracing Effortless Cool into your everyday

Ganni
ISABEL MARANT
STUSSY
COACH

Current Brand List

Isabel Marant, 2024

Unfiltered LookBook

Social Media Conversation Strategy

Ganni, 2024

Digital Style Guides

Offline Advertising Strategy

Coach, 2024

Digital Story Telling Book

Instagram Filters

Streetwear Zine

Event Strategy

Stussy, 2024

MY MOTO

Elevating Brands, Empowering Connections

Elevating Brands, Empowering Connections